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L’Oréal’s first launch was in 1909 when chemist Eugène Schueller formulated hair dye to sell to Parisian hairdressers. From here, the L'Oreal Group was born, becoming one of the first haircare companies to place its focus on science and innovation. As a pioneer brand, L'Oréal Professionnel has stayed true to its founding mission: develop the professional hair industry. Through its trailblazing spirit, passion for science and the development of new innovations, L'Oréal Professionnel continues to lead professional hair beauty and take it to future, that is sustainable and tech.
*One free gift per order. Offer valid until the 2nd of December or whilst stock lasts. Simply add L’Oréal Professionnel SteamPod Steam Hair Straightener to your basket and your free gift will automatically add to the Shopping Bag. Offer is not applicable to previously made or pending purchases. Offer not applicable to gift sets.
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