SEPHORA COLLECTION Love the Lift Instant Curl and Volume Mascara

A SEPHORA COLLECTION mascara that creates a gravity-defying curl, from the lash root to the finest tips, for 12-hour lifted volume (1).
- Result: Curling, Lifting, Volumising.
LOVE THE LIFT mascara: a formula made from anti-gravity wax coupled with an asymmetrical double-sided brush - the ultimate combination for an instant curl and lifted volume.

Say goodbye to straight lashes with the SEPHORA COLLECTION lifting and volumizing mascara
The LOVE THE LIFT mascara propels your lashes to another dimension! Enriched with anti-gravity wax, its formula takes the volume up a notch from the first brush strokes and sets the lash curl for 12 hours (1). Buildable and flexible, it coats each lash creating bespoke volume until you achieve your desired intensity, without clumping or weighing lashes down.

A double-sided brush for lifted and curled lashes in a few brush strokes.
With an asymmetrical silicone brush, this mascara promises an unprecedented result. On the inner curved side, its short bristles catch each lash right by the root for an instant fanned-out curl: +28% more curling effect (2). On the outer curved side, its long bristles stretch the lashes to new heights for an ultimate 12-hour lift (1).

A mascara that curls all lashes
- Timeless black mascara to enhance all makeup.
- A vegan formula, free from animal-derived ingredients.
- Also available in a mini format.

(1) Scientific test on 20 volunteers, 12 hours after application.
(2) Measured scientifically on 21 volunteers after 9 brush strokes.

Directions

What's the best way to lift and curl your lashes with the LOVE THE LIFT mascara?
Use the inner curved side of the mascara brush with short bristles to load the lashes with formula and imprint the curl. Gently wiggle the wand from base to tip of lashes using a slight zig-zag movement to spread the formula evenly. Use the outer curved side with long bristles to stretch the lashes and add ultimate lift.

Even more curly and voluminous lashes?
With its flexible and buildable texture, you can layer the coats of Love The Lift mascara to enter a new dimension and achieve an instant curl and volume lifted for 12 hours (1).

(1) Scientific test on 20 volunteers, 12 hours after application.


FAQ
What's the best way to apply curling mascara like a pro?
Even the best curling mascara must be applied with the right gestures to exploit its full potential. Mascara is always applied as the last step of eye makeup. For an even deeper curl, apply it after using an eyelash curler. Start by brushing the upper and lower lashes with the inner curved part of the brush. Refine the result with its outer curved side, not forgetting to catch the lashes from the corners. Don't wait for the formula to dry between the two steps.

What's the difference between BIG BY DEFINITION and LOVE THE LIFT?
BIG BY DEFINITION is the SEPHORA COLLECTION definition mascara. This mascara extends the lashes and separates them one by one with its multi-dimensional brush. Its buildable volume formula helps the lashes look fuller and thicker. LOVE THE LIFT is a curve and volume mascara. It curls the lashes from root to tip for 12 hours (1). Its wax-based gravity-defying formula guarantees a lifted volume effect in a few brush strokes.

What's the best way to remove the mascara from curled lashes without damaging them?
Avoid “breaking off” the lashes by rubbing when you remove the mascara. The right gesture is to apply a few drops of Waterproof Eye Makeup Remover to cotton wool. Press the moist cotton pad against the lashes for a few seconds to “soften” the mascara. Remove the largest amounts of mascara with small taps and pinches, without rubbing.

(1) Scientific test on 20 volunteers, 12 hours after application.

Ingredients

AQUA (WATER), CI 77499 (IRON OXIDES), BUTYLENE GLYCOL, GLYCERYL STEARATE, SYNTHETIC BEESWAX, ACACIA SENEGAL GUM, ORYZA SATIVA CERA (ORYZA SATIVA (RICE) BRAN WAX), PALMITIC ACID, STEARIC ACID, POLYBUTENE, VP/EICOSENE COPOLYMER, ORYZA SATIVA BRAN CERA (ORYZA SATIVA (RICE) BRAN WAX), RHUS VERNICIFLUA PEEL CERA (RHUS VERNICIFLUA PEEL WAX), HELIANTHUS ANNUUS SEED CERA (HELIANTHUS ANNUUS (SUNFLOWER) SEED WAX), HYDROGENATED CASTOR OIL, AMINOMETHYL PROPANOL, POLYIMIDE-1, HYDROXYACETOPHENONE, ETHYLHEXYLGLYCERIN, RHUS SUCCEDANEA FRUIT CERA (RHUS SUCCEDANEA FRUIT WAX), CERATONIA SILIQUA (CAROB) GUM, XANTHAN GUM, GLUCOSE, TOCOPHEROL.