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Best Purple Shampoos 2022 | Feelunique

Best Purple Shampoos To Brighten Blonde Hair

Blondes might have more fun, but maintaining those lightened strands can be hard work. Whether yours is all-natural or from-the-bottle, chances are you're familiar with the uninvited warm and yellow tones that can creep in. Thankfully, the best purple shampoos exist to help you maintain your hue with rich pigments that'll put an end to the brass.

12 February 2022

How we choose the best purple shampoos

When rounding up the best purple shampoos for blonde hair, we look for lathers that deposit colour-enhancing pigments while hydrating parched ends and boosting shine. These are the ones that deliver results in a single wash, leaving your blonde strands soft and nourished.

We called upon our in-house beauty experts for their go-to purple shampoos and, as always, your glowing reviews play an important part too - when a product racks up all those five-star reviews, we pay attention.

The best way to use purple shampoo

If you think of a colour wheel, purple sits directly opposite yellow - so that's why many blonde shampoos are a violet hue, as it helps cancel out those warm and brassy tones. Keep in mind that purple shampoo shouldn't replace your regular shampoo entirely, they're designed to be used once or twice a week. If you're scared of going overboard on the toning effects, you can dilute a little purple shampoo with your usual lather for more subtle results. Most purple shampoos will direct you to leave them in for a few minutes before rinsing, be careful not to leave on for too long or you could get a blue-ish tinge to your strands.